MICAEL DAHLÉN MEETS ICA
A series of interviews
Happytear was assigned to produce employer branding films for ICA GRUPPEN to attract new talents for work opportunities. Real staff at ICA from five different departments sharing their experiences in interviews performed by Micael Dahlén, Professor of marketing and consumer behavior at the Stockholm School Of Economics.
Client: ICA Gruppen. CD/Director: Magnus Skogsberg Tear. Account Manager: Sanna Heyman. Production manager: Jon Hertov/Malin Brogren. Art Director/Editor: Martin Stolpe Margenberg. DOP: Johan Phillips. Grooming: Sara Edlund. Props Manager: Michael Wirtberg. Ljud: Lars Jameson.