Absolut Exposure & Chivas Brothers Blend event in Cannes
In October 2012 Happytear produced the launch party for Absolut Exposure and Chivas Brothers Blend during TFWA in Cannes.
Absolut Cherrykran launched in Global Travel Retail and Global markets 2012. Happytear produced visuals, film loop and guidelines for both markets. Photographer Frederik Lieberath/Camera Link.
Absolut Gräpevine launched in Global Travel Retail 2012. Happytear produced visuals, film loop and guidelines. Photographer: Jens Mortensen/CameraLink.
Happytear was assigned to create the visual solutions and retail concept for the launch of Absolut Elyx in Global Travel Retail, which resulted in the Metropolis-like cityscape environment that so well underlines the cosmopolitan buzz and behavior for a super brand as Absolut.
Absolut Orient Apple
Absolut Orient Apple launched in 2011. Happytear produced visuals, film loop, in-store campaign and guidelines for the Global Travel Retail market. Still photographer: Jens Mortensen/CameraLink.
Absolut Watkins launched in Global Travel Retail 2011. Happytear creates in-store campaign, film loop, visuals and bottle design in collaboration with illustrator Liselott Watkins.
Absolut Fashion Pack
In 2010 Absolut launched a 200 cl 5-pack gift-box, designed exclusively for the Global Travel Retail market. Packaging, gift with purchase, guideline, in-store campaign and artist collaboration by Happytear. Illustrations by Liselott Watkins
Kahlúa Tin Can
Happytear produced the tin and in-store campaign with visuals and guideline för Global Travel Retail.
Absolut Vodka Crystal Bottle
Happytear in collaboration with Skogsberg&Smart designed and produced the Absolut Vodka Crystal Bottle for Global Travel Retail market. Still Photographer: Pelle Bergström and Pia Ulin.
Absolut Berri Acai
Absolut Berri Acai launched in 2010. Happytear produced key visuals, film loop, in-store campaign and guidelines for Global Travle Retail market.